Meta Mediation platforms, now known as Meta Audience Network, allow publishers to integrate and monetize ads from Meta through various ad mediation platforms. Here are some key details:
Meta Audience Network Mediation Platforms
- Google AdMob Mediation:
- Integration: You can integrate Meta Audience Network with Google AdMob using the Mobile Ads SDK.
- Supported Formats: Banner, Interstitial, Rewarded, Rewarded Interstitial, and Native ads.
- Bidding: Supports Waterfall bidding.
- AppLovin MAX Mediation:
- Integration: Allows publishers to include Meta Audience Network as one of the demand sources in their mediation setup.
- Supported Formats: Various ad formats compatible with AppLovin MAX.
- Unity Ads Mediation:
- Integration: Publishers can add Meta Audience Network to their Unity Ads mediation setup.
- Supported Formats: Multiple ad formats supported by Unity Ads.
- IronSource Mediation:
- Integration: Meta Audience Network can be integrated into IronSource's mediation platform.
- Supported Formats: Various formats supported by IronSource.
Steps to Integrate Meta Audience Network
- Sign Up and Create Account: Sign up for a Meta Business Manager account and create a property for your app.
- Set Up Payment Account: Add your payment details to receive earnings.
- Configure Mediation Settings: In your ad mediation platform (e.g., Google AdMob), add Meta Audience Network as an ad source.
- Test and Monitor: Enable test mode to test the integration and monitor performance.
Benefits of Using Meta Mediation Platforms
- Increased Revenue: By including Meta Audience Network in your mediation setup, you can increase competition for your ad inventory, potentially leading to higher bids and revenue.
- Simplified Management: Mediation platforms simplify the process of managing multiple demand sources, making it easier to optimize ad revenue.
- Flexibility: You can choose the best mediation platform that suits your audience and business needs.